Chapter 2 : Contemporary Challenges of Social Media Dr. Alok Pawar MSc Comp. Sci, MSc Comm. Physics, MBA - MPhil (information Technology) MA Economics, MCom, PhD 2.1 Social Media Addiction – Definition, Meaning, and Explanation Definition Social media addiction is a behavioral problem where a person spends excessive time on social media, feels unable to control its usage, and continues using it even when it causes negative effects on daily life. Definitions by Various authors Social media addiction is a strong and uncontrollable urge to use social media so frequently that it interferes with a person’s daily life, mood, and responsibilities . Andreassen (2015) Social media addiction is a behavioural addiction that involves excessive use of social networking sites, driven by mood modification, withdrawal symptoms, tolerance, conflict, and relapse . Griffiths (2012) Social media addiction occurs when individuals become overly concerned with social medi...